Sativa

Designing a pop-up store that folds out from a bag was an exciting challenge. Inspired by the bag’s natural look, I created an organic design that reflects its sustainable identity. Named Sativa, after the eco-conscious brand that uses hemp as its main material, the concept centers on minimal impact and flexibility. Intended for the train station in Bruges - a vibrant hub of cultures - the pop-up highlights a bag that’s far from ordinary